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	<title>RCF Design</title>
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		<title>Pointe Hilton Tapatio Cliffs</title>
		<link>http://rcfdesign.com/pointe-hilton-tapatio-cliffs/</link>
		<comments>http://rcfdesign.com/pointe-hilton-tapatio-cliffs/#comments</comments>
		<pubDate>Tue, 13 Apr 2010 20:47:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[portfolio]]></category>

		<guid isPermaLink="false">http://rcfdesign.com/?p=167</guid>
		<description><![CDATA[This was a complete redesign project for the two Pointe Hilton hotels located in Phoenix, AZ. This particular image is of the site for Tapatio Cliffs. The site for their sister property can be seen here: Squaw Peak
]]></description>
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		<title>404 for Hilton.com</title>
		<link>http://rcfdesign.com/404-for-hilton-com/</link>
		<comments>http://rcfdesign.com/404-for-hilton-com/#comments</comments>
		<pubDate>Tue, 13 Apr 2010 20:37:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[portfolio]]></category>

		<guid isPermaLink="false">http://rcfdesign.com/?p=163</guid>
		<description><![CDATA[I frequently throw a comp into a project that ends up being a misguided attempt at being witty. Given an assignment like redesigning the corporate 404 page, I had to take a stab at doing something creative. So here&#8217;s to hoping you never see this page, but finding a bit of entertainment if you do. [...]]]></description>
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		<title>All Those Unused Ideas</title>
		<link>http://rcfdesign.com/all-those-unused-ideas/</link>
		<comments>http://rcfdesign.com/all-those-unused-ideas/#comments</comments>
		<pubDate>Fri, 19 Mar 2010 15:26:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[blog]]></category>

		<guid isPermaLink="false">http://rcfdesign.com/?p=144</guid>
		<description><![CDATA[One of my favorite things to do from time to time is to go through old design projects and pull out a few unused ideas. Maybe the client picked a different direction, maybe the style was just all wrong for that project or maybe it never even got off the ground. I thought I would [...]]]></description>
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		<title>Whiteboard Sketches &#8211; Jan 2010</title>
		<link>http://rcfdesign.com/whiteboard-sketches-jan-2010/</link>
		<comments>http://rcfdesign.com/whiteboard-sketches-jan-2010/#comments</comments>
		<pubDate>Wed, 17 Feb 2010 14:24:26 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Design Notes]]></category>
		<category><![CDATA[blog]]></category>

		<guid isPermaLink="false">http://rcfdesign.com/?p=131</guid>
		<description><![CDATA[With several new exciting projects last month, we spent a lot of time locked in the Pixel Chamber with the freshly scented dry erase markers. Here are a few photos I took before the eraser attacked.

we really do sit around saying things like &#8220;da hood&#8221;



we should probably spend a little more time on our map [...]]]></description>
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		<title>Learning Web Usability</title>
		<link>http://rcfdesign.com/learning-web-usability/</link>
		<comments>http://rcfdesign.com/learning-web-usability/#comments</comments>
		<pubDate>Wed, 03 Feb 2010 14:44:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[blog]]></category>

		<guid isPermaLink="false">http://rcfdesign.com/?p=117</guid>
		<description><![CDATA[With a long list of Books, Blogs, Podcasts and Conferences all dedicated to learning the skills involved in web design, not to mention all the top ten lists of tricks you might not know, and people you probably should, I began thinking about how designers learn the skills of their trade. It seems that most [...]]]></description>
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		<title>Embrace white space. Avoid clutter.</title>
		<link>http://rcfdesign.com/embrace-white-space-avoid-clutter/</link>
		<comments>http://rcfdesign.com/embrace-white-space-avoid-clutter/#comments</comments>
		<pubDate>Wed, 03 Feb 2010 14:38:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[blog]]></category>

		<guid isPermaLink="false">http://rcfdesign.com/?p=115</guid>
		<description><![CDATA[White space is an essential element of design. Just like color, typography and photography, the composition and use of white space reflects your brand. White space creates better legibility, usability, and a more professional appearance. Clutter strains the eye, hinders the user experience and undermines the primary message.
Use white space as a design element
White space [...]]]></description>
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		<title>New site for the Childrens Museum of Memphis</title>
		<link>http://rcfdesign.com/new-site-for-the-childrens-museum-of-memphis/</link>
		<comments>http://rcfdesign.com/new-site-for-the-childrens-museum-of-memphis/#comments</comments>
		<pubDate>Sat, 23 Jan 2010 05:43:45 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[blog]]></category>

		<guid isPermaLink="false">http://rcfdesign.com/?p=99</guid>
		<description><![CDATA[
RCF is excited to announce the launch of the new cmom.com for the Children&#8217;&#8217;s Museum of Memphis. The Museum was looking for an improved user experience, a fresh design and a content management system. Some of the improved features are a new internal search, a new calendar and an improved process for making donations and [...]]]></description>
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		<item>
		<title>A Quick Look Under the Hood of cmom.com</title>
		<link>http://rcfdesign.com/a-quick-look-under-the-hood-of-cmom-com/</link>
		<comments>http://rcfdesign.com/a-quick-look-under-the-hood-of-cmom-com/#comments</comments>
		<pubDate>Sat, 23 Jan 2010 03:47:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[blog]]></category>

		<guid isPermaLink="false">http://rcfdesign.com/rcfdesign.com/?p=89</guid>
		<description><![CDATA[
After some research, I decided that Drupal would be a good fit for the Children&#8217;s Museum of Memphis, It seemed to be powerful enough to fit the site&#8217;s needs, simply enough to implement and the community of active developers was a plus. Not to mention the cost, it was easy to fit into the budget [...]]]></description>
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		<title>iPhone apps for Hilton Worldwide</title>
		<link>http://rcfdesign.com/iphone-apps-for-hilton-worldwide-brands/</link>
		<comments>http://rcfdesign.com/iphone-apps-for-hilton-worldwide-brands/#comments</comments>
		<pubDate>Sat, 23 Jan 2010 03:43:46 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[portfolio]]></category>

		<guid isPermaLink="false">http://rcfdesign.com/rcfdesign.com/?p=86</guid>
		<description><![CDATA[These apps were designed as an inhouse designer for Hilton Worldwide.
]]></description>
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		<title>Hilton.co.jp</title>
		<link>http://rcfdesign.com/hilton-co-jp/</link>
		<comments>http://rcfdesign.com/hilton-co-jp/#comments</comments>
		<pubDate>Sat, 23 Jan 2010 03:40:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[portfolio]]></category>

		<guid isPermaLink="false">http://rcfdesign.com/rcfdesign.com/?p=82</guid>
		<description><![CDATA[Hilton Hotels site for the Japanese source market. The project was done as an inhouse designer for Hilton Worldwide. hilton.co.jp
]]></description>
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